Relenta.com is an online contact and task management service. The site includes email, contact management, group calendar, mailing list management, and task management applications, all in one easy to use interface. The software is designed to replace desktop applications such as Outlook, Thunderbird and Act. The email software is full featured, using a familiar interface with folders on the left-hand side of the page and folder contents shown on the right-hand side. The contact management software allows you to import contacts, add custom fields, and to organize contacts into categories and groups.
The group calendar shows information in a chronological list or in a daily or monthly view. Users can associate contacts with tasks and assign other users to tasks. The mailing list management software is also fully featured, with the ability to store templates for different email campaigns and the ability to track all phases of a campaign. All of the applications run in the same browser window, and there is no software download involved in using the applications. All activity for the various applications is shown as a chronological stream at the bottom of the page. For example, clicking on the contact John Doe brings up the profile for the contact, followed by a chronological listing of all the activity related to that contact. This method of organizing data is unique to Relenta.
Washington, D.C. based Relenta.com was launched in 2004 by Russian immigrant Dmitri Eroshenko. The site has experienced continued growth since launch, growing by 500% in 2008.
Competitors to Relenta include desktop applications such as Outlook and Thunderbird, and online sites such as Salesforce and SugarCRM. The main difference between Relenta and all of these applications is Relenta’s chronological view of activity related to individual items within the applications. None of the above-mentioned applications have this feature. This makes Relenta extremely useful as a group or individual tool, and adds a new dimension to the user interface. Currently, both Salesforce and SugarCRM are more popular than Relenta, but Relenta continues to enjoy steady growth.
The overall look and feel of the Relenta site is uncluttered and quite pleasing to the eye. The site responds quickly, with page loads happening almost instantly. File uploads and downloads are also quite fast. Navigation is intuitive and obvious. There is a convenient top menu bar with tabs for Email, Contacts, Calendar, Files, Email campaigns and Settings. Most pages have a minimum of items and there is no advertising displayed on the site.
Registration is free for a basic membership to Relenta. The free membership is limited to 1 user, 100MB of storage and 100 contacts. The registration process asks for a subdomain name (all of the users applications will be available at this subdomain of the main Relenta site), full name, email address, phone, company, username and password.
There are 2 types of paid membership to Relenta. The first costs $25 per month, per user, and allows 1GB of storage and 2500 contacts. The second is a quarterly membership which costs $20 per month, per user, and allows the same amount of storage and contacts as the first. Both membership options offer a free 14-day trial period. Additional contacts can be purchased at a cost of $10 per 1,000, and additional storage space can be purchased at a cost of $10 per GB. The site accepts Visa and Mastercard for premium services, and asks for full billing information including billing address.
Relenta is recommended to individuals and small businesses that need a complete email, calendar, contact management and customer relationship manager in one, easy-to-use tool. The site is designed for group use and supports this purpose very well. Relenta is simple and straightforward enough for the individual user, yet powerful enough to be used by small businesses that need all of its features. Relenta does not require the initial investment required by desktop applications, but the costs will build up over time, so potential users need to weigh the benefits of the low up front costs versus the long-term cost.